Enrol today...

... and acquire your desired digital marketing skills and certification in Nigeria.

(If you live outside Ibadan, we are able to help you secure suitable accommodation during the training)

Training Curriculum

Complete Digital Marketing Training

Training Objective: At the end of this training, you will be equipped with the practical skills required to successfully handle digital marketing projects at any level; and to bring tangible results to the table.

This marketing training covers all aspects of digital marketing at professional level. You are able to write your professional exams immediately after the training or at any later date of your choice with our full support guaranteed.

The training modules include web design and e-commerce, web analytics, search engine optimization, search engine marketing (pay-per-click), social media marketing, content marketing, mobile app marketing and product marketing. You can see the details of each module below.

Duration: Two weeks (Mondays - Thursdays) 9:00am - 5:00pm daily | OR Seven Saturdays by 10:00am - 5:30pm each day.

Cost: ₦55,000 for the practical training, materials to be given and 1 year physical and online ongoing support. The International Certification Exams costs ₦130,000.

Responsive Web Design, Blogging and E-Commerce Training

Training Objective: At the end of this training, you will be able to single-handedly deliver any kind of website, blog or e-commerce project from A - Z, successfully.

The topics to be covered in this training are how to register and manage your domain name, how to register and manage your web hosting account, how to install, configure and customize your WordPress, some HTML, CSS, BootStrap, PHP/MySQL, how to create your official email account, email marketing and website security settings.

Duration: Two weeks (Mondays - Thursdays) 9:00am - 9:50am daily | OR Two Saturdays by 10:00am - 2:00pm each day.

Cost: ₦15,000 for the practical training, materials to be given and 1 year physical and online ongoing support.

Web Analytics Training

Training Objective: At the end of this training, you will be able to set up and manage web anaytics for yours and clients' websites.

Analytics gives you insight into your website traffic. It tells you how visitors found your website, how they use your website, when and how they leave your website. Based on these intelligent report, you are able to adjust your website to meet the expectation of your customers and prospects so that you can have more conversion. This training module will teach you analytics in depth. Analytics helps a lot with targeting and retargeting. Read More here: Analytics Blog

Duration: Two weeks (Mondays - Thursdays) 10:00am - 11:00am daily | OR Two Saturdays by 10:00am - 2:00pm each day.

Cost: ₦15,000 for the practical training, materials to be given and 1 year physical and online ongoing support.

Search Engine Optimization (SEO) Training

Training Objective: At the end of this training, you will be able to carry out SEO on any website; with visibility on page #1 of Google and other relevant search engines as the end result.

SEO means working on your website / landing page and doing the needful so that whenever people search on Google and other search engines, your website will show up at the top for relevant keywords. During the training, you will discover what you need to do on and off a website to enable it compete favourably for top positions in organic (free) search engine result. Read More here: Search Engine Optimization (SEO) Starter Guide - Search Console Help. You should also read (Hand-Picked) Kits of SEO Tools Organised by Budget written by Authority Hacker.

Duration: Three weeks (Mondays - Thursdays) 10:00am - 11:00am daily | OR Three Saturdays by 10:00am - 3:00pm each day.

Cost: ₦18,000 for the practical training, materials to be given and 1 year physical and online ongoing support.

Search Engine Marketing (SEM) Training

Training Objective: At the end of this training, you will be able to set up and manage Google Adwords successfully.

Understanding how to use search engine marketing effectively is an important skill for every digital marketer. This training focuses on using paid adverts (Google Adwords) to get more web traffic through desktop and mobile web search, as well as mobile apps. Read More here: Search Engine Marketing - Google Online Marketing Challenge You should also read The SEO vs. PPC Question Explained - Google AdWords

Duration: Two weeks (Mondays - Thursdays) 12:00noon - 1:00pm daily | OR Two Saturdays by 10:00am - 2:00pm each day.

Cost: ₦15,000 for the practical training, materials to be given and 1 year physical and online ongoing support.

Social Media Marketing (SMM) Training

Training Objective: At the end of this training, you will be equipped with requisite skills to attract, engage, convert and retain customers on social media platforms.

Social media marketing refers to the process of gaining traffic or attention to your products or brand through social media sites - Google+, Facebook, Instagram, Twitter, LinkedIn, etc. During this training, you will learn the best strategies to attract and engage both old and new customers with a view to winning their hearts, repeat patronage and referrals. Read More here: Social media marketing - Wikipedia

Duration: Two weeks (Mondays - Thursdays) 1:00pm - 2:00pm daily | OR Two Saturdays by 11:00am - 3:00pm each day.

Cost: ₦10,000 for the practical training, materials to be given and 1 year physical and online ongoing support.

Mobile App Marketing Training

Training Objective: At the end of this training, you will be able to plan and execute optimized mobile marketing campaigns that bring result.

According to Google consumer insight, Mobile app marketing is an advertising medium that can complement a brand's offline experience (in-store special offers, for example), drive e-commerce, or simply help connect a brand with its loyal customers. Note that while this module does not include how to build a mobile app, it does cover how to harness the opportunities that mobile apps provide as a marketing tool in the digital space. Read More here: Mobile App Marketing Explained | Urban Airship

Duration: Two weeks (Mondays - Thursdays) 2:00pm - 3:00pm daily | OR Two Saturdays by 10:00am - 2:00pm each day.

Cost: ₦20,000 for the practical training, materials to be given and 1 year physical and online ongoing support.

Content Marketing Training

Training Objective: At the end of this training, you will be able to plan, create and distribute high-value content that convert, as well as boost sales and profit.

Content marketing is a strategic marketing approach focused on creating and distributing valuable, relevant, and consistent content to attract and retain a clearly defined audience - and, ultimately, to drive profitable customer action. In this training, you will learn how to use story-telling and other content marketing strategies to gain prospects and customers' loyalty; get them to buy more from you and even refer their friends and family to you. Read More here: What Is Content Marketing? You should also read Content Marketing Made Simple: A Step-by-Step Guide

This content marketing training covers the following topics - content development and publishing, landing page, ad copy, email marketing, display marketing and video marketing.

Display Marketing: How best do you advertise on several websites using text, images, flash, video, and audio to drive traffic and improve business performance? During the training, the secrets and strategies will be opened to you in an amazing way. Read More: Google Display Ads & Display Advertising | Google AdWords

Video Marketing: Video is one of the most effective mediums of marketing as more consumers now find it more comfortable to watch short vidoes than to read web pages or ebooks. During this digital marketing training, you will learn how video marketing can be used for everything from building customer rapport, to promoting your brand, services or products. Read More here: YouTube Marketing: The Ultimate Guide - HubSpot

Email Marketing: How do you manage your prospects and current customers with emails such that you are able to sucessfully build loyalty, trust and brand awareness? How do you effectively use emails to send advertisements, request business, solicit sales or donations without annoying the reciever? How do you build your email list and how do you manage your list? These and many more will be covered during the digital marketing training. Read More here: A Beginner's Guide to Successful Email Marketing - Kissmetrics Blog

Duration: Three weeks (Mondays - Thursdays) 3:00pm - 4:00pm daily | OR Three Saturdays by 10:00am - 2:00pm each day.

Cost: ₦20,000 for the practical training, materials to be given and 1 year physical and online ongoing support.

Products Marketing Training

Training Objective: At the end of this training, you will be able create your own products, as well as identify other people's products that you can sell profitably. And, you will also be equipped with requisite digital marketing skills to sell those products online and offline.

The content of the training include

  1. Products, Services or Events Value Proposition
  2. Products Sourcing and Sorting
    • Your own Products, Services and Events
    • Commission Products, Services and Events
  3. Product Marketing Techniques
  4. Ads Copy

Duration: Two weeks (Mondays - Thursdays) 4:00pm - 5:00pm daily | OR Two Saturdays by 10:00am - 2:00pm each day.

Cost: ₦10,000 for the practical training, materials to be given and 1 year physical and online ongoing support.

Who is this Digital Marketing Course for?

1} Marketing Executives, Managers, Senior Management

2} IT Managers

3} Business Owners

4} Anyone responsible for developing and/or implementing a digital marketing strategy for their organization

5} Anyone looking to pursue a career in digital marketing

6} Anyone seeking to earn or generate income online

 

Benefits of our Digital Marketing Training:

1} Industry-relevant curriculum

2} Hands-on-project based training

3} Globally and industry-recognised digital marketing certifications

4} One year online and offline support for your digital marketing team


At the end of this training, participants will be able to maximize the impact of their marketing through powerful digital tools.


Google Business Tools: All our students will be introduced to the wealth of Google Business Solution and G-Suite Marketplace. You have no reason not to use Google's rich tools and resources to grow your business or organisation.

You need customers, you need sales, you need revenue, you need profits! And that is the objective of this training - to help you grow your business, income and profit using digital. So, why not sign up today?

How Do I Sign Up?

 

How to enrol,

  1. Choose the training module that best meet your needs and your preferred training time - weekdays or saturdays.
  2. Call / WhatsApp +234.810.402.2323 for all related enquiries; or send a mail to [email protected]; or visit our office.
  3. Click here to pay online. or pay to First Bank of Nigeria | YEMIPIDAN & CO | 2027017577
  4. Commence your training on schedule.

 

Venue?

Suite 45, Adom Plaza, Ajibode Junction along UI - Ojoo Road, Ibadan.

 

Further Enquiries?

Visit Our Office: Suite 45, Adom Plaza, Ajibode Junction along UI - Ojoo Road, Ibadan.
Call, SMS, Whatsapp: 0810-402-2323
Email: [email protected]
Facebook Messenger: Click here

 

7 Reasons you Should sign up for our Digital Marketing Training Today

 

Reason #1: From novice to beginner professional level in digital marketing.

Even if you know absolutely nothing about digital marketing right now, the training and certification you will recieve will push you beyond the beginner's level and enable you to operate at professional level in digital marketing. Nothing within the beginner - professional level will be new to you anymore.

At this stage, you can take on any digital marketing job or consulting service and conveniently deliver impressive results. At your own convenience, afterwards, you may enrol for advanced digital marketing training programmes anywhere in the world.

Reason #2: Our digital marketing expertise brought you up to this page and got you reading this far... you could replicate thesame for your business too. We will teach you how to go about it, with practical demonstrations.

If you care a lot about getting real result from your investment in digital marketing training, then sign up for this one now.

Reason #3: We will guide you through every step to become certified as a professional digital marketer. You will become certified and here we're talking about certifications you can take to any organisation or country in the world and compete favourably.

Our passion is to help train people who will apply digital marketing knowledge and skill to grow businesses and organisations by generating (more) leads, increasing conversions, sales as well as profit.

And also to help job sekers attract opportunities, start an affiliate programme online or to harness the skills they already have and start working freelance online by using services like www.fiverr.com and www.upwork.com.

Reason #4: Your convenience is the fifth reason you should learn digital marketing with us.

Convenience in the choice of learning path: You are able to spread your training over a period of one (1) month.

Reason #5: Web Design Training for all Students.

We will show you how to design websites that convert well and generate decent return on investment (ROI) to yours and your clients' business. Remember that there are lots of beautiful websites out there that add no value at all to their owners... You won't build such websites after your training with us.

Reason #6: Website, landing page or ecommerce development at no extra cost.

We will work with you to develop and launch your own new website, landing page or ecommerce store at no extra cost if you are ready for it during the training.

And the seventh reason...

100% Money Back Guarantee

Digital marketing allows you to know first hand what is working and what is not working through analytics so that you can edit your campaigns and strategies for optimised result. We believe that if you implement what we will teach you, you will achieve impressive results with digital marketing.

However, if after the training, you implement what we teach you for up to 3 months and it fails you (and you can prove that you actually did implement what we taught you), we will refund your full training fee with apologies for wasting your time.

 

See how to sign up here...

Digital Marketing Resources

WHAT IS DIGITAL MARKETING?

Definition:

Digital marketing simply means using all the available web and internet technology to promote businesses, products, services and brands so that while people are busy doing their own stuff online, they find what you are promoting, engage with it and in the long run get converted to become customers.

 

Okay, that is big grammar right?

Digital marketing in layman's term means marketing on Google, Facebook, Instagram, Twitter, Linkedin, YouTube and Other Advertising Networks. It also include Email Marketing, Affiliate Marketing and Mobile Apps.

 

Here Are Some Popular Digital Marketing Tools You Should Know About:


List of Hot Digital Marketing Certifications you should sign up for Now!

Being certified in digital marketing positions you favourably for digital marketing job and consulting services. And beyond the certification, you will be amazed with the wealth of actionable information which these platforms make available to you.

The beautiful thing about these certifications is that most of them are free; and well recognized because they are from the epicentres of digital marketing - Google, Bing, YouTube, Facebook, Twitter, LinkedIn, HubSpot, HootSuite and Moz.

So if you are passionate about becoming a certified digital marketer, sign up for the following certification courses rightaway. (Click on the links below to open in another tab; and note that they are not affiliate links).

  1. Google Adwords Certification
  2. Google Analytics
  3. Google Digital Challenge
  4. Learn With Google
  5. YouTube Certification
  6. Bing Ads Training Courses
  7. Facebook Blueprint
  8. HubSpot Academy Digital Marketing Certification

You may also like to see these courses on search engine optimization (SEO), Twitter and HootSuite Academy for social media marketing:


Click here to sign up for the digital marketing training

If you want to Start Your Own Digital Marketing Agency, that's okay!

During the training, we will look at how to start and grow a digital marketing agency, with feasibility report and business planning support. And if you wish to partner with like minds to start a digital marketing agency, you have a high chance of meeting with someone with high quality training and motivation like yours during our interaction.

Do you like that? Then make up your mind now.

Click here to sign up for the digital marketing training

Digital Marketing Certification

My training curriculum, teaching methodology and practicals prepare you
for all available industry recognised digital marketing certification exams.
Simply sign up for my training, then register for, write and pass your prefessional exams.

 

Click here to sign up for the digital marketing training

Hey Buddy... Digital Marketing Works!

Yes! This is how digital marketing works!!!!!! You were busy minding your business online but because you have shown interest in digital marketing training, I found you. Not just that; I got you here and have engaged you for the past few minutes. Now you are thinking if you should opt-in for this training or not.


Why not let me teach you how to execute digital marketing strategies to get your dream job, start your own digital marketing agency, grow your customer base, sales and make more money online? During the scheduled digital marketing training, I will hold you by the hand and show you how to market and sell products, services or brands using digital. And the 100% money back guarantee protects your investment into this training!


By the way, you should bookmark this page so that you can easily refer to it as you consider signing up for this digital marketing training. Or save it somewhere like your whatsapp, notepad, jotter, email draft, etc. www.digitalmarketingtraining.ypco.com.ng

Click here to sign up for the digital marketing training

Still need more time to think about it? That's okay.

Download our PDF containing useful links to resources you can read up while you make up your mind.

Contact:


We don't just train. We also consult.

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Let's build an online presence for your business that will boost your sales and increase your ROI.

We'll take care of the technology so that you can focus on sales.

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